Creating distinctive betting experiences

Who we are

We’re built on the foundations of the Racing Post, the pioneers of adding value to sports betting with brilliant content. Our mission is to relentlessly add value to global sports betting experiences, with a trusted, market-leading offering.

We’re experts in knowing how to take every betting experience further. And we drive audience growth and engagement through the Racing Post, MyRacing, Free Super Tips and Soccerbase brands. In the US, we’ve launched Pickswise, one of the sector’s fastest-growing publishers.

We’ve also been helping the world’s biggest betting operators for decades. They’ve chosen to work with us to embed our premium betting content, marketing and affiliate partnerships and ground-breaking trading solutions.

Sport never stops and neither do we. That means always finding ways to add value to insight, moving with the changing needs of customers and driving the industry forward with increasingly engaging sports betting experiences.

We’re all about taking bettors above and beyond the odds.

Our history


  • 1986: Launch of the daily newspaper in the UK and Ireland
  • 1996: Launch of Betting Shop Display Edition
  • 1997: Launch of
  • 2007: Launch of B2B content syndication business
  • 2008: William Hill become the first partner to integrate our horseracing content
  • 2009: Launch of our industry-leading Racing Post app
  • 2016: Exponent Private Equity acquired the business
  • 2018: Acquisition of MyRacing, FreeSuperTips and ICS
  • 2019: Become a licensed affiliate in the US with the launch of Pickswise
  • 2019: New joint venture created, AllSported, with TXODDS and Banach Technology
  • 2020: Rebrand of the business from Racing Post Group to Spotlight Sports Group


Spotlight Sports Group takes seriously its commitment to safer gambling and to encouraging people to stay within their limits and stay in control.
As a founding member of the Responsible Affiliates in Gambling, we recognise the role that affiliate marketing providers must play as part of wider industry initiatives in the UK to promote social responsibility and a safer gambling environment for consumers.


Spotlight Sports Group’s talented employees share a common set of values; focus, trust, teamwork and determination. If you are searching for an opportunity to work for one of the world’s leading sports betting businesses, please view our careers page for a range of roles across our global locations.


A team built to drive growth, leveraging extensive global industry and market experience.

Alan Byrne Chief Executive Officer
Pauline Nelson People and Development Director
Mark Renshaw Chief Operating Officer
Sam Houlding Chief Commercial Officer
Mark Francis Chief Financial Officer
Cian Nugent Managing Director, Racing
Harry von Behr Managing Director, Sports
Gethin Evans Chief Marketing Officer
Nikos Kryvossidis Chief Technology Officer
Alex Woodhams Chief Product Officer
Tom Kerr Group Racing Director